It’s been said time and time again that Pinterest drives tons of traffic to blogs. So if you want more visitors coming to your site. It pays to set up Pinterest boards and pin your best content. But how do you get started? From using hashtags to including pin-worthy images. Here are 8 expert tips on how to set up Pinterest to drive clicks to your blog.
Sign up for free Pinterest to Drive Clicks to Your Blog.
There are a ton of free tools out there that can help you on your quest for higher blog traffic. Check out our list of free tools. Once you have your free tools in place, it’s time to set up your account on Pinterest. Go ahead and create an account on Pinterest here, but first, make sure you have selected blogger as your profile type and that you don’t use privacy settings for anything.
Create an account Pinterest to Drive Clicks to Your Blog.
To get started, you’ll want to head over to Pinterest and create an account. It’s free, and it only takes a few minutes. If you already have a personal Facebook or Twitter account, setting up your own on Pinterest is incredibly easy – just use your existing username! To verify that you are indeed an actual person, however, you will need a valid email address – which means creating one specifically for use with your new account.
Pin your blog posts on Pinterest to Drive Clicks to Your Blog.
After you publish a blog post, make sure to pin it to your Pinterest account. This helps direct new traffic back to your website—and can dramatically increase traffic and your blog’s exposure. Before pinning, always customize each pin with relevant keywords. This makes it easier for people searching on Google or other search engines (or anyone browsing Pinterest) to find your content. In fact, a study by Moz found that pins with keyword-rich descriptions received 150% more clicks than those without them!
Schedule pins in advance on Pinterest to Drive Clicks to Your Blog.
It’s no secret that scheduling pins in advance can be a great way to boost your blog traffic. But what you might not know is that it’s also an essential method for increasing your Google rankings and helping users find your site organically. Here’s how: first, pick a handful of highly-related keywords (think blog traffic tips, Twitter marketing tips, etc.) Next, go through and schedule pins for each individual keyword with different images.
Optimize your pin descriptions on Pinterest to Drive Clicks to Your Blog.
Pin descriptions should be keyword-optimized, meaning you’ll want to include one or two main keywords in each description. For example, if your blog post is about bloggers and photography and you have a particularly popular pin with a lot of repins, comments, likes, and shares, then you should probably start optimizing that pin.
Optimize your pin titles on Pinterest to Drive Clicks to Your Blog.
Having relevant, clickable titles for your pins makes it easier for people to find your content and click through. If you want more blog traffic from Pinterest, be sure you’re optimizing your pin titles. Here are three tactics you can use:
1) Include a call-to-action in your pin title.
2) Make sure your pin title includes links and keywords.
3) Check out my ebook on setting up an SEO strategy for Pinterest!
Get people to click on your pins
Whether you want them to click on a link within your pin or simply want them to click through to your blog, it’s important that people on Pinterest actually interact with your pins. The easiest way to do that is by asking them questions in your pin descriptions. Add something like Would you rather…?, Who likes…? or When do you think…? at the end of each description.
Promote your pins through other social media channels.
Promoting your pins through other social media channels, like Facebook and Twitter, can help you drive more traffic to your blog. Here’s how: First off, link your blog and each of your social media accounts in your pin description. Pin images that align with what you write about on your blog; people are more likely to click through if it’s on topic. Then, use relevant hashtags when you post.